Finally, as a startup, you have reached to a realization that in order to grow you have to transform your entire business in contemporary digital pathways. Keep in m mind coming up with a compelling vision, well thought out plan, selecting the right teams, and then getting through the excruciating minute details to make it work requires patience, integrity, and empathy.
Digital transformation calls for talent specifically in tech, data, processing methodology, and capacity to change internally. The right talent in the following four key areas will determine whether you’re on the track or not yet.
Tech Prowess:
Identifying what emerging technology, you want to transform into, and then adapting and integrating it with the existing infrastructure can be extremely intricate. Many companies have the traditional infrastructure and are used to it thoroughly, so changing requires in-depth technological prowess and flexibility. As we know well that the IT departments are only good for keeping the “lights on” and will not be able to focus and transform as required. This means we have to rely on experts who can strategically define and help execute tech tasks.
Accumulated Data:
Many companies have access to internal data that’s scattered and unorganized. Transformation requires structured data and proper analytics. During the transformative period, companies need access to external data and integration of all together in one piece. You need to ask your frontline workers to sift for during the transformation and set processes in place that can generate data, even after the execution of the transformation. So that fresh supply of data can be ensured in the long run.
Overall Process:
Many startups find it difficult to manage across different layers of management processes and focusing on customers simultaneously. Often incremental changes that are considered well worth, don’t serve long term purpose. The startup must transform the traditional processes into dynamic radical ones that solve pain areas of customers.
Capacity to change:
As Alvin Toffler famously reiterated that “The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” Human side of the change is the vital area to emphasize while adapting. Empowering individuals that have people skills can really transcend this phase on the quick footing.
Conclusion:
Technology derives digital transformation, data works as fuel, process paves the way, and organisational flexibility offers a smooth platform to land and scale. Organisational politics issues often worsen the situation to a point where confusion leads to inaction. In order to succeed all four above discussed areas must perform simultaneously. Many digital transformation efforts failed if the leadership is lacking insight in any one area. So, it’s better to keep the end in mind, then proceed with one area and start building on it. Like you prefer starting with Data or process, or technology comes first in your case?
DevCrew has previous experience of creating and executing many technology driven transformations and certainly can assist in selecting talent, charting out process, sifting data, and finally setting the right technology in place to jumpstart digital transformation on solid footing.
